More than just a fashion brand, F’Joy Couture is a legacy of love, joy, and shared dreams. The name F’Joy comes from Fayo, a short form of Fayokemi, which means “Pamper me with joy.”
Who is Fayokemi?
F’Joy was founded in honour of Kikelomo Fayokemi Odediran, this brand carries forward the vision she and our Creative Director, Omolara, once nurtured together. Though Fayokemi is no longer here, her spirit lives on through every piece we create. 🙏🏽🦋
As a registered African-owned BESPOKE fashion brand in Finland, we are dedicated to celebrating heritage, elegance, and excellence—one stitch at a time.
Every stitch tells a story. Every piece carries meaning.
Fayokemi 30 Collections
In honour of my beloved baby sis, Fayokemi, F’Joy Couture presents the “Fayokemi 30” Limited-Edition Kids’ Collection—a heartfelt tribute to her 30th birthday.
✨ 30 unique designs – only one piece per design
✨ Flat rate: €30 (symbolizing 30 years of love)
✨ All proceeds will be donated to a meaningful cause (will be shared).
This collection is more than clothing—it’s a legacy of love, kindness, and impact. Your support means the world. Let’s make a difference together. 💛